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A Big Welcome To Kings’ Newest Patent and Trade Marks Attorney – Melanie Serafini

Kings has further expanded its patent and trade marks practice with the appointment of recently qualified patent and trade marks attorney, Melanie Serafini.

Although she may only be recently qualified, Melanie has almost 10 years of experience in the intellectual property (“IP”) field.  Prior to joining Kings, she spent more than eight years working at Mars Australia as part of their in-house legal team providing IP support and guidance before making the move to IP professional services and being part of two Brisbane legal practices.

Her technical experience is broad ranging, from research at the Agricultural and Wine Science School at Charles Sturt University to being a food scientist in the pet care industry.  Melanie’s experience with Mars Australia as first a food scientist and then as part of their in-house legal team inspired her move into IP.

Melanie practices in all areas of IP law, including patent, trade marks and designs, and prides herself on forging and maintaining long-lasting relationships with clients.

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It is typically very difficult, near impossible, to obtain registration for single letter trade marks unless they are heavily stylised.  For example, some notable single letter trade marks that are heavily stylised and have proceeded to registration in Australia include: Australian Postal Corporation 480136 Toyota…

An objection raised by IP Australia under section 41 of the Trade Marks Act 1995 refers to an issue with the applied trade mark being capable of distinguishing the goods and services from the goods and services of others.  An example of when a section…

Australian regulations provide excellent protection for new ideas, inventions and products. One of the most versatile forms of intellectual property is design registration. Registering your design is an excellent way to protect the unique appearance of your products. This increases the value of your products,…