Trade marks are some of the most important pieces of intellectual property you can own. Each trade mark represents a significant investment in development, goodwill and customer recognition. This makes them incredibly valuable to businesses of any size. Australia’s trade mark system provides robust protection…
Table of Contents Australia’s intellectual property laws allow you to protect the distinctive parts of your business. This includes things like branding, which can have a major impact on the way customers perceive your products. However, distinctive elements include more than branding and logos. Products…
Well, the answer may be no, if you have full ownership of the product without limitation. This view is supported by a High Court ruling in Calidad Pty Ltd v Seiko Epson Corporation. The latest research shows there are more than 6.92 billion smartphone users…
When asserting trade mark infringement under the Trade Marks Act, it is also common to assert breach of the Australian Consumer Law (ACL). In instances where an infringed trade mark is unregistered, an action may be bought solely under the ACL. Recently, the Pokémon Company…
Additive manufacturing, also known as 3D printing, has revolutionised the way people create customised products and component parts. However, this new technology has added a layer of murkiness when it comes to intellectual property (IP) rights, specifically certified design rights. In Australia, manufacturing objects…
Well, the answer may be no, if you have full ownership of the product without limitation. This view is supported by a High Court ruling in Calidad Pty Ltd v Seiko Epson Corporation. In this case, Seiko manufactured patented ink cartridges under the brand name…
Your business name is one of the most recognisable parts of your branding. Your name is front and centre in all your dealings, so it holds incredible power with your customers, competitors and industry. If you want to maximise the value of your business name…
As Easter has just been, you might be surprised to hear that anyone is still thinking of chocolate, let alone in the context of Intellectual Property. But aside from making excellent chocolates, chocolatiers such as Lindt, Guylian, and Cadbury have secured extensive IP rights associated…
Branding items like logos are often the most valuable assets your business owns. These unique identifiers help customers distinguish your products and services, allowing you to build a reputation that has a tangible impact on your bottom line. If you want to take full advantage…
From automating mundane tasks to producing entirely new ideas, AI is shaping how we work, create, and think. With all these advancements come important questions, especially when it comes to intellectual property (IP) law. After all, how do we protect innovation in an age where…
